
The Southwest Florida housing market turned in a strong performance during the week of October 12 to October 16, 2026, recording 91 closed transactions representing $81.8 million in total volume.
Key Market Statistics at a Glance
- Total Sales Volume: $81,826,851
- Total Closed Transactions: 91 properties
- Median Sale Price: $585,000
- Average Sale Price: $899,196
- Average Sale-to-List Ratio: 95.98%
- Average Days on Market (DOM): 77 days
Geographic Breakdown
Naples dominated transaction activity, accounting for 85 of the 91 closed sales.
| Location | Closed Sales | Average Price | Median Price | Median DOM |
| Naples | 85 | $925,259 | $590,000 | 56 days |
| Ave Maria | 4 | $469,963 | $441,461 | 82.5 days |
| Bonita Springs | 1 | $1,100,000 | $1,100,000 | 12 days |
| Immokalee | 1 | $200,000 | $200,000 | 7 days |
(Source: SWFLA MLS Sales Data, Oct 12–16, 2026)
Performance Across Price Tiers
Analyzing performance by price bracket shows where market momentum was concentrated:
- Under $400k (24 Sales): Solid entry-level activity with a median DOM of 54 days.
- $400k – $750k (32 Sales): Represented the largest share of volume (35% of all sales), averaging 102 days on market.
- $750k – $1.5M (24 Sales): The fastest-moving segment of the week, boasting a median DOM of just 23 days.
- $1.5M+ Luxury Tier (11 Sales): Showed continued interest with luxury homes selling at an average of $2.98M.
Top 5 Luxury Sales of the Week
- 155 20th Ave S, Olde Naples — $6,300,000
- 5,083 sq. ft. | 5+ Bed / 5 Bath | 6 Days on Market
- 13935 Old Coast Rd #2206, Kalea Bay — $5,350,000
- Luxury high-rise condo with Gulf views
- 248 Point Salerno, Pelican Bay — $5,350,000
- Prestigious single-family estate
- 8171 Bay Colony Dr #202, Pelican Bay — $3,500,000
- Sold at 100% of full asking price with 0 DOM
- 443 8th Ave S #104, Lakeview Terrace — $2,475,000
What This Means for Buyers and Sellers
- For Buyers: Homes are closing at roughly 96% of list price on average, indicating sellers are negotiable, particularly on inventory that has been listed over 60 days.
- For Sellers: Well-priced homes in desirable coastal communities (like Pelican Bay and Olde Naples) or in the $750k–$1.5M range are moving rapidly—often going under contract in under 3 weeks.
Are you curious about what your property is worth in today’s market? Contact our team today for a customized local market valuation.
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